Mailchimp
Email marketing and automation platform for growing businesses
Overview
Mailchimp is one of the most popular email marketing platforms, offering email campaigns, automation, landing pages, and audience management. Known for its ease of use and generous free tier for small lists.
Founded
2001
HQ
Atlanta, GA
Company Size
1001-5000 employees
Pricing Model
freemium
Pros
Easy to use for beginners
Good free plan for small lists
Built-in landing page builder
Comprehensive reporting
Cons
Gets expensive as list grows
Limited automation on lower tiers
Template customization can be restrictive
Pricing Plans
Free
Free
- 500 contacts
- 1,000 emails/month
- Basic templates
Essentials
Popular$13/mo flat
- 5,000 emails/month
- A/B testing
- 24/7 support
Standard
$20/mo flat
- 6,000 emails/month
- Automation journeys
- Retargeting ads